Today we’re talking to Emiliano Delucia, CTO of PLACE; and we discuss how PLACE provides the end-to-end tech stack for realtors to run their business, what it has been like scaling the business as demand has exploded in the housing market, and how Emiliano is constantly working to identify and raise up talented leaders in his organization.

All of this right here, right now, on the Modern CTO Podcast! 

Check out more of Emiliano and PLACE at

About Emiliano Delucia:

Emiliano is a strong technical and strategic leader focused on building and delivering software solutions with high customer value. Proven track record with 20+ years of experience developing and implementing complex distributed, scalable, and highly available software applications for startups and major companies.

Passionate about software engineering and architecture, with a particular focus in Cloud native systems, Machine Learning, AI, distributed computing, and micro-services. 

Extensive experience managing small and large teams, budget, talent development, and personnel performance with a particular focus in the overall strategy to meet the company’s goals.

Ability to analyze needs and product requirements to create a design and manage development through Software Development Life Cycle, implementing Agile methodologies.

Deep understanding of logic and reasoning to identify the strengths and weaknesses of software systems.

About PLACE:

PLACE is an end-to-end technology and business services platform designed to simplify the real estate lifecycle for both consumers and their real estate agents. We partner exclusively with leading real estate teams, regardless of brokerage, in 100+ locations across the United States and Canada. Some of the nation’s top producing real estate teams choose to partner with PLACE because, unlike many of the other tech companies in our industry, we feel cutting-edge proptech should support the hardest working agents instead of eliminating them.

At the forefront of our business is a consumer services model that takes the guesswork out of real estate. Clients of PLACE-powered agents will have access to a one-stop shop that streamlines the traditionally complicated process of buying, selling, maintaining, and investing in properties. Our upcoming products include in-house mortgage brokers, title and escrow services, an insurance portal, and a home improvement network referral system, among other exciting initiatives.

In addition, PLACE’s proprietary technology and business services platform helps agents offload up to 75% of their operations tasks so they can focus on being a key advisor to their clients. PLACE partners value relationships over transactions because we take care of team accounting, bookkeeping, human resources, in-house legal, design and marketing, videography, talent acquisition, business training and coaching. Agents within PLACE-powered teams have access to employee-like benefits that are notoriously unavailable to Realtors, even at the highest production levels.

Our industry is changing and we want to bring the best candidates along for the ride. We are actively recruiting for new PLACE partners, open positions within our headquarters team, and on behalf of existing PLACE partners across the US. If you want to contribute to changing the real estate transaction and homeownership process for the better, join us today.

Joel Beasley

Joel began writing code at age 13 selling his first technology by age 18 for one million dollars. In his first three transactions, he developed key relationships and began working with Investors and Chief Technology Officers collaborating and building products in Real Estate, Law, Finance, and Fitness.

Today, Joel is a Chief Technologist volgging the process of building a company Joel is an author of the book Modern CTO a #1 New Release on Amazon and a #1 Technology Podcast with 70k active listeners. Joel has a clear vision and passion for modern technology, placing him as one of the most exciting Chief Technology Officers to watch out for.

Joel is the President of a charity that designs STEM related children’s books Back to the Moon and Princess Physicist. These books are then donated to orphanages, homeless pregnant woman and in-need children. Beasley Foundation was formed in February 2017 after Joel, Mitch and Valerie lost their Mother to Leukemia after being diagnosed 6 weeks earlier. Joel and his siblings wanted to do something unique with her life insurance money and the Beasley Foundation was formed.

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