Today we are talking to Ed Kuzemchak, the CTO of Software Design Solutions. And we discuss finding people strong enough to tell you to step away, lessons learned going through the acquisitions process and creating an inviting culture where people want to come to work.

All of this, right here, right now on the Modern CTO Podcast!

Ed is the founder of Software Design Solutions. He has been creating embedded software solutions for nearly 30 years and has been the president of Software Design Solutions for over 13 years. The company provides embedded system software development, desktop application development and software process improvement consulting.

Software Design Solutions is also able to provide temporary software engineers for projects greater than the scope of its clients abilities and to provide experienced programmers to companies who need to focus on other lines of business.


  • It’s not easy to do the founder thing.
  • First hires were people who could manage to get their own benefits
  • HR person is a SaaS app these days.
  • As they’ve grown, you have to start to think where do I spend my time and where do I bring value
  • Find people who are strong enough to tell you step away
  • Perfect is the enemy of good
  • Culture – spacious offices – 4 monitors – space to call their own
  • The best projects were the projects where you didn’t want to leave the people – Joel
  • Does a lot of IoT – machine communication.  A lot of industrial control, sensing, transportation
  • Was acquired 2 years ago by Applied Visions
  • Has been apart of 4 acquisitions – 2 on the buy, 2 on the sell
  • Was a technical lead during the Texas Instrument acquisition and then went to the buy side
  • What was the experience like being acquired.
  • Ed was not allowed to put engineer on his business card so he called himself Chief Software Architect. Tried to herd the cats and organize the businesses together.
  • In a phase where you’re trying to build trust and you don’t want the people to stall or give up
  • What was the big experience you learned from the Acquisition.  Don’t try and fix things that are already working. Sometimes you will change your plans.  You have to be very flexible
  • How did you meet your buyer?  They put the company on the market and were brought together by a third party.
  • Was the limiting factor by having his fingers in every project
  • Figure out a way to get out of the code.  Find a few things you can do so you can spread wider
  • First computer was in early high school 4k of memory. Got a lot done with 4k of memory in BASIC
  • Heading to ID tech X in Santa Clara – IoT, 3D Design – Promise and Practice on Industrial IoT
  • When there was an innovation made it was in one domain.  Now a days you have a sensor in one field and can use them in another field
  • How do you get yourself out there? PR / Marketing Firm
  • Sometimes they send someone from the team instead of Ed
  • Goal would be for people to recognize them from a conference and meet them and say oh yeah I saw you

Joel Beasley

Joel began writing code at age 13 selling his first technology by age 18 for one million dollars. In his first three transactions, he developed key relationships and began working with Investors and Chief Technology Officers collaborating and building products in Real Estate, Law, Finance, and Fitness.

Today, Joel is a Chief Technologist volgging the process of building a company Joel is an author of the book Modern CTO a #1 New Release on Amazon and a #1 Technology Podcast with 70k active listeners. Joel has a clear vision and passion for modern technology, placing him as one of the most exciting Chief Technology Officers to watch out for.

Joel is the President of a charity that designs STEM related children’s books Back to the Moon and Princess Physicist. These books are then donated to orphanages, homeless pregnant woman and in-need children. Beasley Foundation was formed in February 2017 after Joel, Mitch and Valerie lost their Mother to Leukemia after being diagnosed 6 weeks earlier. Joel and his siblings wanted to do something unique with her life insurance money and the Beasley Foundation was formed.

Read more about Joel

Reach out to Joel

If Joel can be helpful to you, send him a message
or schedule a meeting.

Send Message Schedule Meeting
Fresh CTO Content 24/7

Fresh CTO Content 24/7

Join our mailing list to receive relevant content hot off the press.

You have Successfully Subscribed!